How To Choose The Right Mailing House

How To Choose The Right Mailing House

Today, emails and social media dominate marketing strategies, direct mail continues to prove its effectiveness. Did you know that direct mail boasts a response rate that is 5 to 9 times higher than that of email, paid search, or social media? This statistic alone...
Mailshots – A Complete Guide

Mailshots – A Complete Guide

What Is a Mailshot? A mailshot is a direct marketing campaign in which promotional material is sent by post to a selected group of individuals, households or businesses. Mailshots can be used to communicate with existing customers, prospective customers, members,...